Justin Bieber, ‘Boyfriend’

Justin Bieber

Junior is seven today. And this is her first record – well, the album is. Maybe her record-buying development’s been arrested by Jukebox Junior because you’d expect her to have her own records by now, wouldn’t you? Sure, she has Disney Princess compilations and nursery rhyme CDs, but she doesn’t need to go out and buy (or ask for) One Direction or Rihanna albums because nice people send them to Daddy anyway.

So Justin Bieber’s Believe will be the answer to that first record question in years to come and it’ll all be because Bieber’s UK label thought Junior’s dad would rip it and spray it all over the Internet, so they didn’t give it to him.

This is just streaming. It doesn’t count.

To my ears this is a pale Trousersnake retread, but I just don’t get it, do I? Junior does the patented family shoulder roll and Junior 2 already knows all the words. It’s quite chilling how the Cult of the Belieber has infiltrated my house while I was trying to win the family over with clean edits of Azealia Banks tracks. This is just a taste of my powerlessness to come.